Training on how to release high-quality products Pre-analysis

Understand product basic information: product basic functions, product technical parameters, product advantages and selling points, product prices and other related product information.
Analyze the product market: analyze customer groups, regions, countries, and groups.
Analyzing Competing Products: Analyzing outstanding peer competing products.
Comparison of multiple products on the keyword search result page
Selling Point Refining: Emphasize your own advantages and magnify the opponent’s disadvantages
Copywriting: forward and reverse derivation, explicit demand, implicit demand
Attribute parameter preparation: one attribute = one display opportunity
Products: MOQ, FOB price, port, material, MOQ, etc.
Supplier: trade type, payment method, company years, etc., pay attention to the editing of these key information.
Product main image: The overall conversion rate of products in the product difference image on the platform is lower than the average value of the entire network
Video: Solve problems (strengthen trust, stimulate purchase desire, solve pain points), impressive, parameter requirements, precautions
Product details page: If you have a good grasp of the overall temperament and browsing experience, you may create a visually good details page, but only being visually beautiful is not enough to impress people to buy your product, and you have to give people a better browsing experience experience.